Last updated: 18 September 2026
Effective date: 18 September 2026
1. Who we are and what these Terms cover
These Terms of Service and Sale (the "Terms") form a binding agreement between you and One Octet FZCO, a company based in Dubai, United Arab Emirates, operating the Wrap! brand ("Wrap", "we", "us"). Registration number: DMCC197454. Registered office: Unit No: BA979, DMCC Business Centre, Level No 1, Jewellery & Gemplex 3, Dubai, United Arab Emirates. One Octet FZCO is not VAT registered.
They govern your access to and use of the Wrap website, application, API and related services (the "Service"), and every purchase of Credits or subscription made through it.
By creating an account, clicking "I agree", or using the Service, you accept these Terms. If you do not accept them, do not use the Service. If you are entering into these Terms on behalf of a company or other legal entity, you represent that you have authority to bind it, and "you" refers to that entity.
Contact: contact@wrap-video.ai · wrap-video.ai
2. Definitions
- Account — your personal or organisational access to the Service.
- Credits — the prepaid units consumed when you generate an Output. The number of Credits required for a given generation depends on the model, duration, resolution and options selected, and is displayed before you confirm.
- Subscription Credits — Credits granted monthly under a paid plan.
- PAYG Credits — Credits bought in a one-off pack.
- Free Allowance — the limited number of Outputs available without payment (Section 6.1).
- Input — the prompts, images, audio, video, files, instructions and parameters you submit.
- Output — the video, image or audio file generated by the Service from your Input.
- User Content — Inputs and Outputs together.
- Consumer — a natural person acting for purposes outside their trade, business, craft or profession.
3. Eligibility and account
You must be at least 18 years old and legally capable of entering into a contract. You must provide accurate registration information and keep it up to date.
You are responsible for all activity under your Account and for the confidentiality of your credentials. Notify us immediately at contact@wrap-video.ai of any unauthorised use. You may not share your Account, resell access to it, or create multiple accounts to obtain additional Free Allowances — doing so is a material breach.
We may refuse to open, or may close, an Account at our reasonable discretion where these Terms are breached or where required by law.
4. The Service
Wrap allows you to generate short videos and related media from text and file inputs, using third-party AI models made available through our infrastructure partners. The available models, their capabilities, prices and options evolve; we may add, modify or withdraw a model at any time, in particular where an upstream provider changes or discontinues it. We will give reasonable notice of the withdrawal of a model that is materially used by your Account where feasible.
The Service is provided on an "as available" basis. We do not guarantee that a specific model will remain available, that a generation will succeed, or that any Output will meet your expectations, be free of artefacts, or be suitable for a particular purpose. Generative models are probabilistic: identical Inputs may produce different Outputs, and different users may obtain similar Outputs.
5. Your Inputs, your Outputs
5.1 Your rights in Inputs
You retain all rights in your Inputs. You grant us a worldwide, non-exclusive, royalty-free licence to host, store, reproduce, transmit, adapt and process your Inputs solely to operate and provide the Service (including transmitting them to our infrastructure and model providers), to ensure security and compliance, and to provide support. This licence ends when you delete the content or close your Account, subject to the retention periods in our Privacy Policy.
We do not use your Inputs or Outputs to train our own models. We do not use them for marketing without your separate written permission.
5.2 Your rights in Outputs
Subject to your compliance with these Terms and to full payment, we assign to you, to the extent we hold them, all rights we may have in the Outputs you generate, for any commercial or non-commercial purpose.
You acknowledge that:
- We cannot warrant that an Output is protectable by copyright. In several jurisdictions, purely AI-generated material may not attract copyright protection.
- We cannot warrant that an Output does not resemble existing works or does not infringe third-party rights. Outputs are produced statistically from models we do not control. You are responsible for reviewing each Output before publishing it, and for obtaining any clearance required (image rights, voice rights, trade marks, music rights, brand assets).
- Outputs are not unique: other users may generate materially similar results.
- Some models are supplied by upstream providers whose own terms may restrict certain uses. Where such a restriction applies, it is indicated in the model selection interface and forms part of these Terms for generations made with that model.
5.3 Free-tier watermark
Outputs generated under the Free Allowance carry a visible "Made with Wrap" watermark. You may not remove, obscure, crop out or otherwise alter that watermark, nor circumvent it by technical means. Paid Outputs are delivered without a watermark unless otherwise stated for a given plan.
6. Plans, Credits and how they are consumed
6.1 Free Allowance
New Accounts receive 2 free base-model videos (24 welcome Credits, equivalent to two 15-second renders) for the lifetime of the Account (not per month). The Free Allowance is non-transferable, has no monetary value, may be modified or withdrawn at any time for new sign-ups, and is subject to the watermark in Section 5.3.
6.2 Subscription
A paid subscription grants the monthly allowance shown on the pricing page.
- On monthly billing, unused Subscription Credits expire at the end of the billing period.
- On annual billing, Credits are allocated each month. Unused Credits accumulate within the paid year and expire at the end of that year.
- Cancellation stops the next renewal; access continues through the paid period. Cancelling a subscription does not expire PAYG Credits or purchased top-up Credits.
- Subscription Credits have no cash value and cannot be transferred, sold or exchanged.
6.3 Pay-as-you-go packs
PAYG Credits and subscriber top-ups are bought as one-off packs. PAYG Credits and purchased top-up Credits do not expire for as long as your Account remains open and in good standing. They are non-refundable once consumed (Section 9), non-transferable, and have no cash value.
If your Account is closed by you, or terminated by us for breach, unused PAYG Credits are forfeited. If we discontinue the Service entirely, we will reimburse unused PAYG Credits on a pro-rata basis at their purchase price.
6.4 Order of consumption
Where your Account holds both types, Subscription Credits are consumed first (starting with those expiring soonest), and PAYG Credits only once Subscription Credits are exhausted. Your current balance and consumption order are shown in your Account.
6.5 Failed generations
Credits are charged on successful delivery of an Output. If a generation fails for a technical reason attributable to us or to our infrastructure providers, the Credits are automatically returned to your balance. A generation blocked by our content filters (Section 7) is not charged. A generation that succeeds but does not please you is charged: dissatisfaction with an artistic result is not a technical failure.
6.6 Fair use and limits
We may apply reasonable rate limits, concurrency limits, file size limits and storage quotas to protect the Service. Automated, bulk or abusive use that degrades the Service for others may be throttled or suspended.
7. Acceptable use
You must not use the Service to create, upload, generate or distribute content that:
- depicts minors in a sexual or suggestive manner, or constitutes child sexual abuse material;
- is pornographic or sexually explicit;
- depicts a real, identifiable person — including public figures — without the authorisations required, in particular for deepfakes, fake endorsements, fake statements, or sexual or degrading depictions;
- infringes a third party's copyright, trade mark, design, patent, trade secret, image, voice or personality rights — including prompts designed to reproduce protected characters, franchises, logos or the distinctive style of an identified living artist;
- is defamatory, harassing, threatening, hateful, or incites violence or discrimination;
- promotes terrorism, violent extremism, self-harm, or illegal activity;
- constitutes disinformation likely to cause harm, including fabricated news, electoral manipulation, or false crisis or medical claims;
- is fraudulent, misleading, or intended for phishing, scams or impersonation;
- provides instructions for weapons, explosives, or dangerous substances;
- violates any applicable law or regulation, including export control and sanctions rules.
You must also not: reverse engineer, decompile or attempt to extract the source code or model weights of the Service; use the Service to build a competing model or service, or to generate training data for one; circumvent technical restrictions, rate limits, watermarks or filters; scrape the Service; resell raw access to the Service other than through a business arrangement agreed with us; or use automated means to create Accounts.
AI transparency. Where your use is subject to a legal obligation to disclose that content is artificially generated (including under Article 50 of the EU AI Act), complying with that obligation is your responsibility.
Enforcement. We operate automated filters and may review flagged content. We may block a generation, remove content, restrict features, suspend or terminate your Account, and report to the competent authorities, where we reasonably believe this Section has been breached. Where proportionate and lawful, we will inform you and give you an opportunity to respond. Serious breaches (item 1 above in particular) lead to immediate termination without notice and without refund.
8. Prices, payment and taxes
- Prices are displayed on the pricing page. The reference currency is EUR; checkout may offer a local currency. The checkout shows the final amount and any applicable taxes before payment.
- Payments are handled by Paddle, our merchant of record and authorised reseller, under its Buyer Terms. Paddle handles payment collection, relevant sales taxes and invoices. One Octet FZCO's VAT registration status does not mean a purchase is exempt from taxes collected by Paddle. We do not store full card numbers.
- Subscriptions renew automatically until cancelled. Cancel through your account's billing portal or the link in your Paddle receipt before the next renewal. Access continues to the end of the paid period.
- We give at least 30 days' notice of a subscription price increase before it applies at renewal. You may cancel before that renewal.
- If payment fails, Paddle may retry collection and paid features may be restricted until the account is current.
- PAYG packs are paid once. Credits are added after payment confirmation.
9. Right of withdrawal, cancellation and refunds
Our Refund and Cancellation Policy forms part of these Terms. It explains how to cancel a subscription, request a refund and exercise applicable withdrawal rights.
Paddle's Refund Policy also applies to purchases processed by Paddle. Mandatory consumer rights, including remedies for defective or misdescribed services, remain unaffected. Using a Credit does not by itself remove a statutory right: any applicable exception must meet the relevant legal requirements, including express consent where required.
Failed or blocked generations do not consume Credits. This automatic Credit return is distinct from a monetary refund. Contact contact@wrap-video.ai for help with a generation or purchase.
10. Our intellectual property
The Service, including its software, interfaces, design, documentation, trade marks, logos and the "Wrap" name, is and remains our exclusive property or that of our licensors. These Terms grant you a limited, revocable, non-exclusive, non-transferable right to use the Service in accordance with them. No other right is granted, by implication or otherwise.
You may not use our trade marks without prior written consent, except to state factually that content was made with Wrap.
Feedback. If you send us suggestions or feedback, you grant us an unrestricted, perpetual, royalty-free right to use them without obligation to you.
11. Availability, maintenance and beta features
We aim for continuous availability but do not commit to an uptime level unless a separate service level agreement has been signed. We may perform scheduled maintenance, with advance notice where reasonably possible, and emergency maintenance without notice.
Features marked "beta", "preview" or "experimental" are supplied without warranty, may change or be discontinued without notice, and may be subject to specific limits. Do not rely on them for production work.
12. Suspension and termination
- By you: you may close your Account at any time from your settings. Closing the Account forfeits any remaining Credits (Section 6).
- By us, for breach: we may suspend or terminate your Account, without refund, if you materially breach these Terms, in particular Section 7.
- By us, for convenience: we may terminate your Account on 30 days' written notice, in which case we refund any unused PAYG Credits and the unused portion of a prepaid subscription period.
- Effects: access ceases; your User Content is deleted in accordance with the retention periods in our Privacy Policy. Export your Outputs before closing your Account. Sections 5.2, 10, 13, 14, 15 and 17 survive termination.
13. Warranties and disclaimers
To the maximum extent permitted by applicable law, the Service is provided "as is" and "as available", and we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, accuracy, and uninterrupted or error-free operation.
We do not warrant that Outputs are accurate, original, lawful in your jurisdiction, non-infringing, or suitable for publication. You are solely responsible for reviewing Outputs and for the use you make of them.
Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any liability that cannot be excluded under applicable law. Consumers' statutory rights, including legal guarantees of conformity, are unaffected.
14. Limitation of liability
To the maximum extent permitted by law:
- We are not liable for indirect, incidental, special, consequential or punitive damages, nor for loss of profit, revenue, business, data, goodwill or anticipated savings, however caused.
- Our aggregate liability arising out of or in connection with these Terms is limited to the greater of (a) the total amounts you paid us in the 12 months preceding the event giving rise to the claim, or (b) EUR 100.
- We are not liable for failures, degradations or content-related decisions attributable to third-party model or infrastructure providers, beyond our duty to select and supervise them with reasonable care.
Where you are a Consumer, these limitations apply only to the extent permitted by the mandatory law of your country of residence.
15. Indemnity (business customers)
If you use the Service for professional purposes, you will indemnify and hold us harmless against any claim, liability, damage, loss and reasonable expense (including legal fees) arising from your Inputs, your Outputs, your use of the Service, your breach of these Terms or of Section 7, or your infringement of a third party's rights.
16. Force majeure
Neither party is liable for a failure to perform caused by an event beyond its reasonable control, including natural disasters, war, terrorism, civil unrest, strikes, epidemics, governmental measures, failures of electricity or telecommunications networks, large-scale cyber-attacks, or the failure or discontinuation of an essential third-party provider. Payment obligations already due are not suspended.
17. General
- Changes to these Terms. We may modify these Terms. We will give at least 30 days' notice by email or in-product of material changes. Continued use after the effective date constitutes acceptance; if you do not accept, you may terminate and obtain a refund of the unused portion of a prepaid period and of unused PAYG Credits.
- Assignment. You may not assign these Terms without our written consent. We may assign them to an affiliate or in connection with a merger, acquisition or sale of assets, provided your rights are not diminished.
- Severability. If a provision is held invalid, the remainder stays in force and the invalid provision is replaced by a valid one of equivalent economic effect.
- No waiver. Failure to enforce a provision is not a waiver of it.
- Entire agreement. These Terms, the Privacy Policy, the Cookie Policy and, where applicable, the Data Processing Agreement, constitute the entire agreement between us regarding the Service.
- Language. These Terms are drafted in English. Any translation is provided for convenience; in case of discrepancy, the English version prevails, except where mandatory consumer law provides otherwise.
- Order of precedence. In case of conflict, a signed order form or enterprise agreement prevails over these Terms, which prevail over any other documentation.
18. Governing law and disputes
These Terms are governed by the laws of the United Arab Emirates as applicable in Dubai. Disputes may be brought before the competent courts in Dubai, subject to any mandatory rules that give you the right to use another court or the protection of the laws of your country of residence. This clause does not limit mandatory consumer rights or the terms governing your purchase from Paddle.
Before bringing a claim, you may contact contact@wrap-video.ai so that we can try to resolve the issue. This does not prevent you from contacting a competent authority or using a dispute resolution procedure available under applicable law.
19. Contact
One Octet FZCO
Unit No: BA979
DMCC Business Centre
Level No 1
Jewellery & Gemplex 3
Dubai, United Arab Emirates
Registration number: DMCC197454
Not VAT registered.
Support and legal enquiries: contact@wrap-video.ai